Category: PPP
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Entrepreneurs and Credit Cards
When I was just a boy, besides talking about lemon trees and the birds and the bees, my dad used to talk about NOT getting into debt. Well, the times, they are a-changing. Today, if you can meet a man with no debt, you must be deep in a jungle and the guy wears a…
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Working in a Team can be confusing
One of the joys of working in a large organisation is the fact that you have so many colleagues to talk to. Then again, there are so many colleagues that you don’t. I have found that as marketing professionals, it is almost inevitable that we work with different teams. These could be different departments, different…
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Marketing Tip – Keep It Simple!
One of the cornerstones of marketing and sales is to find a niche and meet the needs of that segment. When it comes to travel and vacation, we all know that everyone is always on the look-out for cheap holidays. Well, I am always an advocate of simplicity. I find the HolidayHyperMarket website to be…
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Online Marketing Revenues from Blogs
When I first started this blog, there were a lot of questions in my mind about where I was going with it. Over time, it was clear to me that while I enjoyed sharing my experiences and knowledge, someone had to pay the bills. It is not the first time that I have heard about…
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Starting Out – Where’s the Moola?
Setting up your own company is exciting. It is fun. It is hard work. It is invigorating. It is terrifying. And one of the biggest terrors you will ever face as an entrepreneur is financing. Of course, you have the whole idea thought out. Your customers have been identified and your products are just the…
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Marketing is more fun with Social Networking!
Recently, I made a post about a “Online Communities – A Marketing Fad that Can Kill You“. Well, you might not want to set a community for your business, but joining a community is certainly good for your home-based business. This example, DirectMatches.com, focuses strictly on the business community. This is unlike the other social…
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Home Information Packs in the UK
If you have been following some of the real estate news around the world, you would surely have noticed the furore that was the Home Information Pack requirement laid out by the UK government. There are many reasons why reactions have been so strong. One of the reasons given by some quarters pointed to the…
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Key Elements of Online Marketing
Many marketers are familiar with either traditional marketing or with online marketing. This is not very surprising, since computers did not even exist in its present form when many of the “seniors” in the industry today were in school. While this situation is rapidly changing, it is still true in many instances today. The online…