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Category: News

  • davidairey.com hacked and hijacked!

    What is the world coming to? Someone just stole David Airey’s url. Can you imagine that? Now, if you go to www.davidairey.com, you see a “parking” page rather than his highly popular blog! David has moved his stuff over to a new url: http://www.davidairey.co.uk Somehow, the hacker managed to contact David’s domain reseller and got…

  • Alternatives to Google’s Page Rank

    Well, there are lots of alternatives to Google’s Page Rank. We have the Alexa, then there is Technorati’s much talked about ranking, and of course there is RealRank. RealRank has finally been adopted by PayPerPost, which is quite a good thing as it is a flat ranking system. What this means is that it simply…

  • Blogger You Helping Google Shoot Yourself?

    For the past few months, I am sure many of you have been reading about how Google have been going around “downgrading” the Page Rank of bloggers who do paid blogging, in particular, PayPerPost. Well, I guess that is life. Things happen and other things happen. But the irony that I see here, is the…

  • DIY: How to Make Your Own Playdough (Play-doh)

    After all the posts about toxic toys, massive recalls and other exciting developments, here is a nice little post about how you can make your own play dough that is not only non-toxic, it can actually be edible. But of course, no sugar, so I doubt if you would eat it. But I thought this…

  • Mattel Apologises to China for Lead Tainted Toy Recalls

    Here is an interesting twist. Seems like Mattel is taking the blame for the lead tainted toys. Fascinating! For those who can remember, I had three other posts on this: Thomas the Test of Crisis Marketing Remember Thomas The Tank Engine? Lead Poisoning Again? This is an interesting follow up. [tags]mattel, toys, thomas the tank…

  • Is this Good Marketing?

    Here is something that you can think about. Many times, when we are in marketing, we promote stuff. We use hyperboles and we cajole and flatter. We paint pictures with words and convey meanings with pictures. We communicate. Sometimes, we do smoke and mirrors. Sometimes, we distract. Sometimes, we mislead…? Take a look at this…

  • The Big Promise, The Big Danger!

    In advertising and marketing, we have been told over and over again to have a big promise as our headline and to build up on that throughout the copy. But here is an interesting incident that I hope will help everyone to understand that promises, as big as you want to make them, have to…

  • Photo Organiser and Enhancer

    For those of you who are “PhotoShop-challenged” like me, you might want to take a look at this post by Kailani where she introduces the PicaJet Photo Organiser. Seems like a good and lazy way to get photos organised and have them be enhanced automatically. Of course for the professionals, they will be glad to…