Category: Great Marketing
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Blog Marketing As a Strategy…
Most people would love to find a method of marketing that is effective, fun and free. Well, blog marketing certainly fits the bill. Unfortunately, not many people understand that “effectiveness” is not the same as having a lot of pages in the blog, nor is it getting listed in as many directories as possible. Actually,…
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New Products – Innovation vs Market Feedback
In most large marketing companies, market research tends to rule, or rather, over-rule many marketing decisions. Marketing by numbers has become not only the favourite past-time of marketers, it has also become necessary to justify ever increasing budgets. Most of the time, market research is useful and important. Product managers should never fall in love…
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One Hell of a Product Launch – HellGate London
For all the marketing folks out there, here is one way never to launch a product. Read on for the low-down on the fun and games. Not. The product in question here is a computer game called HellGate London. It was a much anticipated product and had a rousing response to its launch. However, it…
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Building Trust
Actually, if you pare it right down, what is marketing other than building trust? In the end, what we are trying to do is to make people believe what we say about our products, its capabilities and that it is the best possible price. So people buy. Yvonne wrote a nice little piece on Building…
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Does it Matter What kind of Blogger are you?
Here is an interesting one. I picked this up over at Char’s blog where she was asking Fun Friday Quiz – What Kind of Blogger Are You?. So, being the naturally born curious person, and of course, in the interest of research, I took the Quiz. So, I have no idea what it means to…
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Bad Product? Learn from Yahoo!
Hey, everyone! We got good news! Yahoo! just bought MyBlogLog! Yay! More power to them. I have been waiting to see what comes out of this. Finally, they are moving. Hey, everyone! We got some well, not so good news… your profile pics might not appear in the MyBlogLog widgets in future when you visit…
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Revealing the secrets of homeschooling – Learn from the Expert!
For those who do not know, home schooling is gaining popularity as an alternative to institutionalized education. This is especially true in many developed countries and due to increasing concerns of school violence and other issues. But the challenges that home schooling brings can be more daunting than many can handle. Dana has written an…
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Why You Should Value Fun
I looked at my statistics today, and I saw a very interesting search string: “why should I value ‘fun’…” This is really a very interesting question. In fact, that this question is asked at all is interesting. What was the mindset of the person asking this, what was going on in his or her mind?…