Most marketers today understand that online marketing is a key part of most marketing strategies. But after all the hype and hoopla, is it really all that its cut out to be?
My friend’s article on “Is Internet Marketing an Effective Marketing Tool?” explores some of the advantages and disadvantages of Internet Marketing. I think the most important take-away from all the discussions is the fact that not all products are suitable for Internet Marketing. So, what products are suitable? Obviously, the list is not as long as it would be compared to the gamut of “products”:
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But one interesting product range caught my eye while I was shopping for some Casio G-Shock WatchesWatches are such a great product for online shoppers! Everyone knows what a watch is. There is no mystery or uncertainty. Over at AmOnlineShopping.com for example, there is a very wide range of watches to choose from. When you hit the site, they don’t even need to waste time writing elaborate “squeeze pages” for you. It’s watches you want, and it’s watches you get! Right up front, a display of rows upon rows of watches. Makes you feel like your watch must be in there somewhere, just waiting for you to click it!This online store sells watches from Casio, Timex, Seiko, G-Shock, Baby-G and so on. They have lots of brands and stuff. You see, when you shop online for a watch, you do not worry whether it “feels” right, how it smells and many of the other concerns faced by shoppers of other products. A watch is a watch of course, of course!
So, when you are done with your online marketing stuff, head on over there to reward yourself with a brand new watch!
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[tags]watches, casio watches, g-shock, bab-g, nixon, times, seiko[/tags]
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