Well, there are lots of alternatives to Google’s Page Rank. We have the Alexa, then there is Technorati’s much talked about ranking, and of course there is RealRank.
RealRank has finally been adopted by PayPerPost, which is quite a good thing as it is a flat ranking system. What this means is that it simply calculates the scores for all the blogs and web sites that they track and then puts them into a flat line. The rank is nothing more than a percentile cut off from 1 – 9.
Well, being ranked among your peers could be interesting. But then again, this means that it is not a ranking against the full gamut of blogs and web sites. How useful this is in the long run is debatable. But if considered in the context of PayPerPost, it makes a lot of sense, since advertisers are looking for posts within the universe of blogs who write for PayPerPost. So, a ranking within that group itself does make sense. But for the general public, it might not be as relevant.
No system is perfect. In fact, the fact that Google has been fiddling with their page rank system shows that even THAT is not perfect. There are people who try to abuse it, those who try to “game” the system and so on. We all try our best to navigate within the sea of change and opportunities. Hopefully, this will solve the dilemma for bloggers who have been slapped by the Google Zero.
[tags]google, page rank, paid blogging, realrank[/tags]
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