For those who do not know, home schooling is gaining popularity as an alternative to institutionalized education. This is especially true in many developed countries and due to increasing concerns of school violence and other issues.
But the challenges that home schooling brings can be more daunting than many can handle. Dana has written an excellent post on this. So, why is this relevant in a marketing blog?
If you can be bothered to delve deeper, you will realise that many of the principles that Dana recommends can be extended to your marketing department. It is usually true that your team is not made up of 100% super-star performers. There will be the wild ones, the slow ones, the whatever-ones. The marketing head always feels the need to hand hold the people. Such micro-management usually leads to inefficiencies, poor overall performance, lack of growth of the people, and overall; a very harried manager.
So, learn from the home moms.
[tags]homeschool, marketing management, delegation[/tags]
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