The incredibly tiny island of Singapore is just winding down on its annual “Great Singapore Sale”. One interesting phenomena is that the Tourist Promotion Board actually uses this to pull visitors. And believe it or not, it works!
We are all suckers for a good sale. That is why you see lots of offers on the internet that offer FREE things. Of course, the “free” has to be in caps and usually bold text. If the women-folk are susceptible to the “sales” mentality, so are we all. How many of you have bought, subscribed or downloaded any of the following:
- Internet marketing “secrets” newsletters
- Internet marketing guru “step-by-step guide”
- List building guru whatever…
- Traffic guru…
- Affiliate guru…
You get the idea. So, what do we do with all this deluge of information? My friend Mark over at AffiliateKB (KB=KnowledgeBase) has a very nice article on Unravelling the Information Overload. Go read. It might save your sanity.
[tags]internet marketing, guru, information overload[/tags]
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