Mobile Marketing Becoming Important

Just recently, I wrote a short piece on mobile marketing and how everyone is getting into it (see Make Marketing More Exciting and Fun With Mobile Marketing). Now, if that did not convince you to consider mobile marketing seriously, then you might want to take a look at this ZDNet post about some statistics:

  • 23% of US mobile-phone owners (around 30 mln people) have downloaded ring tones to their mobile phones in 2005
  • 5% did so in 2004
  • 6% of mobile phone owners have reported having downloaded full songs to their mobile phones

Source: Ipsos Insight found.

[tags]mobile marketing, mobile phones, ring tones, mobile downloads[/tags]


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