There are a few ways to earn more revenues. One of the ways is obviously to charge more. Here is an innovative airline that decided to do just that – be a business class only airline!
Business class airline might not sound so innovative, until you realise that that is the only class they have. No economy, super economy, first class or any other”class”. They also provide a “private terminal” for you. With easy online bookings, easy transfers through their private terminal, valet parking, lounge facilities, and many other conveniences; you are made to feel as if you were flying your very own private jet! Now, that is clever marketing. Addressing the total experience instead of merely focusing on in-flight facilities, SilverJet seems to have struck the right notes.
The website itself is simple and elegant. Some of the pages were a little slow due to the Flash components, but I guess it is a trade off between design and function, as always. Overall, from the list of services offered, this would be a very viable alternative for business class travellers indeed.
(sponsored)
[tags]business class airline, air travel, travel booking, airline[/tags]
Leave a Reply